Twitter Marketing - How to Do it Right
Twitter Marketing isn't about spamming the system; it's about gaining useful relationships. With millions upon millions twitterers across the globe, there is an incredible potential to boost your business with targeted traffic. It is one of the most underutilized forms of internet marketing, but is definitely worth taking advantage of. Here are a few Twitter Marketing Tips to help increase your website/blog traffic:
* Enhance Your Presence: While Twitter is primarily a social networking platform, it's an excellent platform for enhancing your presence. In particular, the mass-effectiveness of Twitter Marketing is a great way to build your brand and get in front of your target audience. As a social media platform, Twitter now has a lot has changed from its heyday years and even up to this present day. Much has evolved since its inception in late 2000s and early 2010s; however, you will never get far with that old list of Twitter advertising tips, for example. This current list of Twitter marketing pros, though, should.
* Twitter Marketing in September/October/November: If you plan to do any Twitter Marketing in September or October, then you are in for a real treat. Twitter marketing in September/October can be difficult because of the number of people who are trying to go viral in the run-up to the holiday shopping season. This creates a high barrier of competition for those who want to get their products out there. However, if you use Twitter in November, you can spread your promotional campaigns much further and also dramatically increase your follower base to reach a much wider audience.
* Use Justunfollow: While you may not be familiar with justunfollow, it is a useful Twitter Marketing tactic that can really help you in your Twitter Marketing. Twitter uses your followers to identify people who are interested in what you have to say, so if you limit your twitter following to just a few people who follow you on Twitter, you are limiting your exposure to the correct target market. Justunfollow helps you spread your Twitter Marketing efforts without actually having to add people to your personal list.
* Use Twitter Lists: As mentioned above, Twitter Marketing in September/October can be difficult due to the high amount of people who are looking to go viral in the run-up to the holiday shopping season. In this time of the year, many individuals are looking to make money online and if you are not using Twitter lists, then you are missing out on a huge opportunity to make a few bucks. Twitter lists are an incredibly powerful tool for your Twitter Marketing efforts but are usually quite expensive. In September/October, however, you will find that Twitter lists are very cheap and if used correctly, can make all the difference in your social media marketing efforts.
* Do Not Underestimate the Power of Direct Quotes: If you do not have the ability to use "quotes" in your twitter marketing efforts then you should be really careful not to do this. Many of the people who are on Twitter are reading articles and blogs, so they will want to see the actual article as well as the tweet. But if you do not provide a link within the quote, then they may miss your point entirely and stop following you. So if you write something interesting and you want to encourage people to read it, just ensure that you put a link within your tweet. This can be the difference between a follower or no follower, so you really need to make sure that you take the time to do this.
* Avoid Advertisements: As I said in the beginning, there are many reasons that you might want to use Twitter for your Twitter Marketing efforts, but one of the most important is that it is not an advertising platform. Twitter users are looking for people they can trust and those who they can have a discussion with. If you are trying to sell products, then you are better off using a different platform altogether, like Facebook. So don't advertise on Twitter and instead focus your marketing efforts on using the other social media outlets that you already use to get your message out.
In conclusion, Twitter Marketing is the perfect opportunity to get your message out there without costing you a penny. You can increase your search engine rankings and your click-through rate with the help of Twitter Marketing. Just make sure that you follow the tips that I have mentioned above. This is where having a "social" media profile comes into play, because it can be used to your advantage by building your brand, getting free publicity and increasing your market share. So why stop at Twitter when your company has over 5 million users and the second largest social network out there?
* Enhance Your Presence: While Twitter is primarily a social networking platform, it's an excellent platform for enhancing your presence. In particular, the mass-effectiveness of Twitter Marketing is a great way to build your brand and get in front of your target audience. As a social media platform, Twitter now has a lot has changed from its heyday years and even up to this present day. Much has evolved since its inception in late 2000s and early 2010s; however, you will never get far with that old list of Twitter advertising tips, for example. This current list of Twitter marketing pros, though, should.
* Twitter Marketing in September/October/November: If you plan to do any Twitter Marketing in September or October, then you are in for a real treat. Twitter marketing in September/October can be difficult because of the number of people who are trying to go viral in the run-up to the holiday shopping season. This creates a high barrier of competition for those who want to get their products out there. However, if you use Twitter in November, you can spread your promotional campaigns much further and also dramatically increase your follower base to reach a much wider audience.
* Use Justunfollow: While you may not be familiar with justunfollow, it is a useful Twitter Marketing tactic that can really help you in your Twitter Marketing. Twitter uses your followers to identify people who are interested in what you have to say, so if you limit your twitter following to just a few people who follow you on Twitter, you are limiting your exposure to the correct target market. Justunfollow helps you spread your Twitter Marketing efforts without actually having to add people to your personal list.
* Use Twitter Lists: As mentioned above, Twitter Marketing in September/October can be difficult due to the high amount of people who are looking to go viral in the run-up to the holiday shopping season. In this time of the year, many individuals are looking to make money online and if you are not using Twitter lists, then you are missing out on a huge opportunity to make a few bucks. Twitter lists are an incredibly powerful tool for your Twitter Marketing efforts but are usually quite expensive. In September/October, however, you will find that Twitter lists are very cheap and if used correctly, can make all the difference in your social media marketing efforts.
* Do Not Underestimate the Power of Direct Quotes: If you do not have the ability to use "quotes" in your twitter marketing efforts then you should be really careful not to do this. Many of the people who are on Twitter are reading articles and blogs, so they will want to see the actual article as well as the tweet. But if you do not provide a link within the quote, then they may miss your point entirely and stop following you. So if you write something interesting and you want to encourage people to read it, just ensure that you put a link within your tweet. This can be the difference between a follower or no follower, so you really need to make sure that you take the time to do this.
* Avoid Advertisements: As I said in the beginning, there are many reasons that you might want to use Twitter for your Twitter Marketing efforts, but one of the most important is that it is not an advertising platform. Twitter users are looking for people they can trust and those who they can have a discussion with. If you are trying to sell products, then you are better off using a different platform altogether, like Facebook. So don't advertise on Twitter and instead focus your marketing efforts on using the other social media outlets that you already use to get your message out.
In conclusion, Twitter Marketing is the perfect opportunity to get your message out there without costing you a penny. You can increase your search engine rankings and your click-through rate with the help of Twitter Marketing. Just make sure that you follow the tips that I have mentioned above. This is where having a "social" media profile comes into play, because it can be used to your advantage by building your brand, getting free publicity and increasing your market share. So why stop at Twitter when your company has over 5 million users and the second largest social network out there?
Comments
Post a Comment